BetterCloud is the world's first SaaS Management Platform, designed to centralize IT operations across cloud applications.
With thousands of organizations relying on dozens of SaaS tools, BetterCloud automates user lifecycle management, enforces security policies, and optimizes spending through intelligent workflow orchestration.
IT teams use BetterCloud not just for application oversight—but for eliminating the manual coordination that turns simple requests into cross-departmental nightmares.
What Is BetterCloud?
BetterCloud is a comprehensive SaaS Management Platform that serves as the operational backbone for IT, security, and finance teams managing complex cloud environments.
The platform discovers every SaaS application in use, automates user onboarding and offboarding across integrated tools, and enforces data governance policies without manual intervention.
Originally built to solve Google Workspace management challenges, BetterCloud now supports 100+ integrations and serves organizations from growing startups to global enterprises that need unified control over their expanding SaaS ecosystems.
What is BetterCloud used for?
BetterCloud transforms chaotic SaaS management into streamlined automation across critical business functions:
- Automated User Lifecycle Management - Zero-touch onboarding, role changes, and offboarding across all connected applications, eliminating manual provisioning delays
- Shadow IT Discovery - Identifies unauthorized applications through agentless scanning of SSO, OAuth, and financial data to prevent security gaps
- Cross-App Security Policy Enforcement - Automatically monitors file sharing, access permissions, and user activities with real-time violation alerts and remediation
- SaaS Spend Optimization - Reclaims unused licenses, consolidates redundant tools, and provides contract benchmarking data for renewal negotiations
- Workflow Orchestration - No-code automation builder connects complex multi-app processes like onboarding sequences or compliance reporting
- Data Loss Prevention - Scans for sensitive information exposure across platforms and automatically restricts sharing or transfers ownership as needed
Key Features of BetterCloud
BetterCloud's comprehensive feature set addresses every phase of SaaS lifecycle management:
- Application Discovery provides automated visibility into sanctioned and shadow IT applications through integration with SSO, identity providers, and financial systems, creating a complete inventory without browser extensions.
- User Lifecycle Automation orchestrates complex onboarding, mid-lifecycle changes, and offboarding workflows across dozens of applications with customizable triggers and actions.
- Security & Compliance Controls enforce granular data policies, monitor user activities, and provide automated incident response with detailed audit trails for regulatory requirements.
- Spend Management & Optimization tracks license utilization, identifies cost-saving opportunities, and provides market benchmarking through BetterRenewal's contract analysis database.
- No-Code Workflow Builder enables IT teams to design sophisticated automation sequences using drag-and-drop interfaces with 1,000+ prebuilt actions and templates.
- Integration Ecosystem supports 100+ native connections with critical business systems including Okta, Google Workspace, Microsoft 365, Slack, and major HRIS platforms.
- Reporting & Analytics delivers customizable dashboards for operational insights, compliance documentation, and executive-level SaaS portfolio visibility.
BetterCloud Pros & Cons
BetterCloud delivers significant operational improvements but requires careful evaluation of organizational fit and implementation requirements.
BetterCloud Pros
- Deep automation capabilities eliminate manual IT coordination across departments
- Comprehensive security controls with real-time policy enforcement and DLP
- Extensive integration library supports complex multi-app workflows
- No-code interface makes advanced automation accessible to non-technical teams
- Market-leading recognition from Gartner and G2 validates platform maturity
- Significant cost savings through license optimization and spend visibility
BetterCloud Cons
- Premium pricing may exceed budgets for smaller organizations with basic needs
- Implementation complexity increases with organizational size and system count
- Integration depth varies by application, potentially limiting some automation scenarios
- Learning curve for advanced workflow configuration despite user-friendly interface
- Potential vendor lock-in as organizations build extensive custom automations
BetterCloud Pricing
BetterCloud operates on a tiered subscription model with pricing customized based on organizational size and feature requirements.
The platform offers several plans ranging from basic spend optimization to complete SaaS management suites.
Enterprise customers typically negotiate volume discounts and custom feature packages based on specific requirements and user counts.
When BetterCloud Isn't Enough: Meet Siit
While BetterCloud excels at SaaS application management and technical provisioning, organizations often need a complementary solution that addresses the cross-departmental coordination chaos that happens around those applications.
This is where Siit becomes essential, operating as a business process orchestration layer directly within communication platforms like Slack and Microsoft Teams.
Siit transforms how teams handle application management by:
- Unified Request Management - Employees submit IT, HR, and facilities requests through Siit's Slack-native interface where they already work, while BetterCloud handles the backend application provisioning and access management automatically—eliminating the portal adoption problem that slows down request submission
- Cross-Departmental Workflow Orchestration - Siit coordinates approvals between managers, Finance, and HR while BetterCloud executes the technical provisioning across connected SaaS platforms—turning multi-day coordination nightmares into automated workflows without manual handoffs between systems
- Intelligent Routing & Context Preservation - Siit captures employee requests with full context and routes complex scenarios to appropriate teams, while BetterCloud maintains audit trails and compliance documentation across all connected systems—ensuring nothing gets lost in translation between departments
- Automated Onboarding Sequences - Siit orchestrates the human coordination (manager notifications, equipment requests, desk assignments) while BetterCloud handles the technical setup (account creation, group memberships, license assignments)—completing what neither system can accomplish alone
- Real-Time Status Updates - Employees receive automated status updates in Slack while BetterCloud processes background application changes—creating seamless communication without forcing portal adoption or requiring employees to check multiple systems for progress
The result: BetterCloud provides the technical SaaS management foundation while Siit handles the cross-departmental coordination and employee experience—eliminating the manual coordination overhead that typically consumes 40% of operational capacity and transforms IT request handling from a multi-day, multi-person coordination nightmare into streamlined processes where employees get help instantly. Request a Demo to experience this firsthand.
BetterCloud Alternatives
Organizations evaluating SaaS management platforms should consider these BetterCloud alternatives, which integrate seamlessly with Siit's business process coordination:
- Zluri offers patented SaaS discovery and compliance automation with strong mid-market focus, particularly effective for organizations prioritizing governance over deep workflow automation.
- Okta provides industry-leading identity and access management with single sign-on capabilities, ideal for organizations where secure authentication is the primary concern.
- Torii delivers agentless SaaS discovery with intuitive spend analytics, suitable for teams wanting visibility and basic automation without complex workflow requirements.
- JumpCloud combines directory services with device management and SaaS oversight, offering balanced capabilities for hybrid IT environments.
- Productiv specializes in enterprise-grade spend optimization and vendor management, perfect for large organizations focused primarily on cost control and contract optimization.